Yardsticks

Mina Genuth is privy to the complicated narratives of the kallahs she serves in the Lewin bridal gown boutique. She wants to make everyone happy, but she’s caught between her loyalty to her sister Yocheved, owner of the gown boutique where Mina is employed, and her support for her husband, who is on a wedding takanos planning board and pushing to lower the community’s wedding standards. When her daughter Shevy gets engaged, the unique dynamics of the shidduch tests Mina’s commitment to her principles. It’s another kallah and another story—but this time it’s personal. Yelena Kozlov leads a challenging life. Her sewing talent shines in the Lewin gown boutique, but it’s not easy being the primary breadwinner in the family. It’s tough taking responsibility for everyone’s problems. Resentment and despair force her to brainstorm ideas for how to increase her income. But the side business she starts is not that straightforward, and before long she finds herself involved in a conflict that’s above her pay grade. Join Mina, Yocheved, Yelena, and the others as they grapple with difficult decisions and try to balance theory in the face of reality.